Ennis Shah
Cool Country Convenience, Old Trafford
You find some customers are country-loyal. With the Blueprint, if they want a French wine they can find all the different brands in the one place rather than having them scattered throughout the entire fixture. All my customers have said how easy it is to find what they are looking for just through the labelling provided by the Blueprint. It also makes my life easier when I’m restocking the shelves.

Apply for the Kit

The FWD Blueprint Merchandising Kit is available FREE on request. Designed specifically for independent licenced stores, it includes advice on fixture space allocation and space allocation stickers to plan your fixture to give the correct amount of space for each product group, and help you maintain your fixture and stocking profile, to make the most of increased sales and profits.

In addition, you receive shelf edge stickers to place at the start of each range/category/section in line with customer flow to highlight to your customers the product ranges you are offering.

To obtain your free merchandising kit, you can simply call the Blueprint Hotline on
0161 440 2770 or complete the application form below.

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