Getting Started

• Plan Your Fixture Location
  Take a good look at your current fixture.
  Is it fully visible?
  Is your customers' view obscured?
  Is it big enough?
  Do you want your Fortified Wines next to your Spirits or your Wines?
  Once you have made your decision, remove all your stock, clean your shelves and re-position as necessary.
• Plan your fixture layout
  Use the Blueprint planogram to plan what products will go where, adjusting facings to take account of your fixture size, with premium products on the higher eye-line shelves and 'value' brands lower down the fixture.
• Check your stock
  Follow the planogram to replace your stock cleaning where necessary. This will highlight products, brands and sizes that are missing, plus any overstocks. "Industry Best Advice"
• Upgrade your range
  Once you know what you need to complete your range, purchase these from your wholesaler, as soon as possible, to complete your range display.
• Price up your shelves
  Make sure each product is clearly and visibly priced on the shelf edge.