| | Mr Johal
Nisa Supermarket, Burnt Cross, Sheffield
The Wine Blueprint has been a godsend for us. Sales have steadily increased since Blueprint was installed and it’s had a knock-on effect to the rest of the store. |  |
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Wholesalers
It is the UK's leading wholesalers who represent the central cog
in the Take Home Blueprint scheme. They were the first to adopt
the scheme's principles and they have invested heavily in training
and merchandising to install the Blueprint inside their participating
depots.
The Plan
Over 75 depots, spread throughout the country, are now involved
in the Blueprint scheme. Each of these depots has reorganised or is
in the process of reorganising its beer and cider stocking systems
to mirror the Blueprint colour coding scheme to help retailers shop
the fixture more easily. To further help retailers, participating
wholesalers feature the Blueprint Display Centre which explains
the scheme and contains all of the necessary literature and retail
colour stickers. |
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